Food & Hospitality Resources:
Hospitality IT Consulting Bearheart Consulting Our friends at Bearheart Consulting focus on the IT needs of new hospitality property openings including point of sale implementation. Mystery Shopping Companies Coyle Hospitality Group The Coyle Hospitality Group offers professional mystery shopping services for restaurants, hotels and spas nationwide to measure the quality of customer service provided by […]
Food Merchandising 101: Brand Marketing Collateral
Introduction Understanding Food Merchandising What is Food Merchandising? Importance of Printed Communications Categories of Brand Marketing Collateral Signage Design Collateral Marketing Materials Business Collateral Prepared Foods Collateral Wholesale Collateral Tradeshow Collateral Uniform Collateral Common Problems in Food Merchandising Problem 1: High Costs Problem 2: Ineffective Messages Problem 3: Technical Issues Solutions to Food Merchandising Challenges […]
How To Price Food And Menu Items For Profits
IT’S SIMPLE: THE MAGIC PRICE FORMULA. The “magic” price optimizes profits, by selling the highest possible volume at the highest price before which profitability starts to decrease. Maximum gross profit is often potentially hiding behind a price too low or too high. Now other than in economic theory there is no perfect way to maintain […]
Merchandise Better!
Grab & Go markets are operated in many different manners all of which should influence store layout and design to foster great shopping experiences and efficient operations. We hope the suggestions and prompts below will streamline and simply your planning process. Select a Business / Staffing Model: First, consider if you will create a staffed or self-service […]
How To Build A Food MerchandisingTool & Supply Kit
THE TOP 20 ITEMS I RECOMMEND HAVING AROUND TO HELP YOU BUILD GREAT FOOD DISPLAYS. STORAGE: It is important to determine a proper storage method before compiling a list of tools and supplies. I recommend using a fabric tool box or plastic tool box for small items. I’ve found myself on merchandising projecting having to carry […]
How To Grow Concession Food Sales
In my travels the most under under-utilized opportunity to increase food sales is food merchandising improvements. I actually saw this display at a multi-million dollar company that operates a branded Starbucks concessions concept outside a major recreational area. No effort on the employee or management level was made to correct this. Worse yet, no one […]
Helpful Food Merchandising Reading: Online Articles
Take a look around for valuable information and tips on displaying your food more profitably. National Association for the Specialty Food Trade Merchandising That Moves CandyEntrepreneur.com: The Art & Science of Retail DisplaysShopify Blog: Visual Merchandising 101: Shore Up Sales With High-Converting Product Displays?Fitsmallbusiness.com: Visual Merchandising: How to display products in your store?Trade Fixtures.com: Bulk Merchandising: Why & How – Trade […]
How to Sell More Food
Are you positioned for success? What are the opportunities? Guests buy more in response to excellent customer & table service and salesmanship and world-class food merchandising. We believe the greatest return on investment will result from focusing on these key strategies to increase average tickets and drive high margin business: In some cases we have […]
Johnson Corners Farm & New Storefront Produce Display Featured On Philadelphia Am Channel 3 News Today!
We recently created a fun fresh new display to greet guests at the store entrance at Johnson’s Corner Farm in Medford, NJ. This Morning Philadelphia CBS News Channel 3 featured a Fall Segment directly in front of our work with a few updates for the fall Season. For a down on the farm kid and family friendly […]