McCormick’s World of Flavors: A Sensory Experience

Facebook
Twitter
LinkedIn

t’s all things flavor, spice, and culinary at McCormick’s newest retail attraction in Baltimore, MD.  Various areas of the store focus on cooking techniques and corresponding spices.  Areas include grilling, baking, and cooking.  

The store focuses on customer education and engagement with interactive games.  Videos highlight production processes and growing herbs and spices.

All in all it’s a great example of taking commodities to retail and setting the theatrical stage around a culinary subject full of excitement. 

Facebook
Twitter
LinkedIn

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Posts

What Is Food Merchandising Consulting?

Every food retailer knows the feeling: the store is stocked, the lights are on, but something isn’t clicking. You’re facing product gaps, a struggling store